Over at Coffee, Sun & Analytics, Xavier has a couple posts on session length. Some good thoughts there, but I was surprised at the statement Session length = number of pages users viewed during their session on the site. Call me old school, but I thought session length was the amount of time a user [...]
Entries from March 31st, 2005
Yahoo! 360
March 30th, 2005 1 Comment
Want to play with the beta of Yahoo! 360? Email me and I’ll reply with an invite.
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Google Acquires Urchin
March 29th, 2005 5 Comments
In other news, Google announced that they acquired Urchin, a web analytics vendor and service. This makes a lot of sense for Google, but not for some of the reasons I’ve seen speculated on. One speculation is that it gives Google web analytics capabilities to analyze their site. Actually, no, it doesn’t. Google has too [...]
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Shaking up the Analytics Landscape
March 28th, 2005 No Comments
In case you missed it, NetIQ is spinning out WebTrends. I won’t speculate why – oh hell, of course I will. I thought (and still think) that WebTrends went together with NetIQ only a small amount more than Andromedia went together with Macromedia – that is to say, not very much. The two companies have [...]
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Mojo et al
March 28th, 2005 No Comments
A bit of a buzz today around Om Malik’s How Yahoo Got Its Mojo Back with the attendant lovers and haters commenting along. As is the norm, a lot of the haters (of both Yahoo and Google) don’t know what they are talking about. I still find it surprising how seemingly intelligent people can march [...]
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Flickrizing Yahoo!
March 25th, 2005 No Comments
Not a lot of blogging lately – not because there’s nothing to talk about, but because I’m up to my eyeballs in resumes and recruiting. (If you can code, and you understand web data, get in touch!) Regarding Yahoo!’s purchase of Flickr – some random thoughts: I suspect Flickr will influence Y! more than the [...]
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Are We Mainstream Yet?
March 22nd, 2005 No Comments
I guess web analytics can be considered mainstream when there are highly-targeted seminars like Issues and Opportunities in Web Site Analytics for Libraries. On the other hand, when you are still scheduling meetings to educate people on the benefits of log file analysis, maybe not.
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Firefox? Yes Please.
March 16th, 2005 1 Comment
I’m one of those guys that runs around thinking people should use the Firefox browser. Many people inside Y! do use it, but they are generally the early adopters. A week or two ago, posters went up around campus announcing an internal test of a new service (no, it’s not Yahoo! 360°). It looks pretty [...]
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Off to NYC
March 9th, 2005 No Comments
Jupiter analyst Eric Peterson is going to think I’m avoiding him, because he’ll be in SF tomorrow and for the second week in a row, I won’t be able to see him – I’m on a plane today and won’t be back until tomorrow night. If you’re in the SF area tomorrow, consider attending Eric’s [...]
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The web data pipelines
March 3rd, 2005 No Comments
I wanted to address another observation given in the article Things That Throw Your Stats. The author makes the statement: Web analysis is statistics, not accounting. While I think his overall message is a disservice to the people trying hard to increase accuracy and accountability on the web, I won’t go on about that here. [...]
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