In a good primer on why web analytics is hard, we see this statement: Every single person inside the Ford corporation has the same IP address. So, some questions: What about married people? All have the same IP address? If so, are they all the same as each other but different from the single people? [...]
Entries from March 3rd, 2005
PR in 2005
March 2nd, 2005 1 Comment
So I was IMing with a friend today. His company is doing some very cool stuff and got some good press recently. I told him he should have a “CEO’s blog” so I can find out about it: him: i have my own pr team… me: but if you had a ceo blog, you could [...]
Tags:
Yahoo! Zen
March 1st, 2005 No Comments
Various news outlets have pointed out that Yahoo! is 10 years old on March 2, and Y! bloggers like Michael Radwin have mentioned some of the festivities. Tonight (supposedly after everyone went home, ha!) the Yahoo! gift fairies descended and distributed, among other things, an oversized commemorative 10-year book. Throughout the book are facing “WE [...]
Tags:
Half of Data Warehousing Projects Doomed
March 1st, 2005 No Comments
Gartner claims 50% of DW projects will fail due to I.T. driven, not business driven data quality issues One solution? Have a data warehouse competency center. I’d broaden it to have an analytics competency center. Fortunately, Yahoo! gets it.
Tags:
Blue Martini goes private
March 1st, 2005 No Comments
Looks like Blue Martini is going private. At a nice premium, too. Usually when a major transaction occurs, the CEO is quoted as saying why it’s great for the company, how it will make for better products or solutions, etc. In this press release, Monte is reduced to observing that shareholders will get cash. Every [...]
Tags:
Yahoo! Search Web Services
March 1st, 2005 No Comments
On the heels of TiVo’s release of their API, Yahoo! has introduced developer.yahoo.net, a set of services (and SDK) for embedding Yahoo! search into applications. If you’ve used any other search engine SDKs, you’ll be impressed with this one. There’s a blog too. Grab your application ID and start hacking…
Tags:





