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Entries from September 2005

Sponsored by…

September 30th, 2005 No Comments

Go to Google and type in the name of Yahoo’s Chief Data Officer. Check out the sponsored link.

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Hullo?

September 27th, 2005 No Comments

Today I went to log in to Yahoo Mail, and was greeted with this:

Why the heck would Yahoo! choose this image? And what does it have to do with viruses?

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Steve Krause joins the blogosphere

September 20th, 2005 No Comments

Steve Krause, VP of Analytic Products at CNET, has come out of his cave and is doing some great writing. Web Analytics historians will appreciate his Personify Retrospective, but he’s got lots of Good Think on other topics too. Anyone who can wax poetic about high-definition lettuce gets my vote.
Welcome Steve!

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DEMO

September 19th, 2005 1 Comment

I’ve always had a soft spot for DEMO, a no-nonsense look at emerging technology. For years, Chris Shipley’s been doing a great job picking the new and interesting stuff. Gauge/Accrue had our time at DEMO, and it was greatly rewarding for both the exposure and the contacts we made.
DEMOfall ‘05 starts today. I won’t […]

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On working with smart people

September 19th, 2005 No Comments

for the first time in a long time, I feel like I have some real competition.
Yeah, working at Yahoo! can be like that. There are lots of amazingly smart, talented people here. Welcome to Y!, Dean.
Sucks about the fender bender though.

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Quote of the day

September 15th, 2005 No Comments

“Why feel lucky when you can be right?”
Yahoo Instant Search

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The art and the science of user experience

September 13th, 2005 No Comments

BusinessWeek online has an article about Larry Tesler, Yahoo’s new VP of User Experience, and the design of Yahoo’s front page.
It’s a perplexing read. For example, there’s the statement:
the front page has remained stagnant
Where apparently “stagnant” means unchanged since Sept 2004.
Contrast the “stagnant” quote with this one:
Yahoo researchers endlessly try to divine which are […]

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Do you love data?

September 12th, 2005 2 Comments

If you haven’t seen it, the Web Analytics Association has several RSS feeds, for job postings, articles, events and press releases. And a feed that consolidates them all.
Most of the entries are for job openings. I considered posting all our job openings, but that seems excessive.
Within Yahoo’s data group, we’ve got over 70 openings. […]

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Hmmm

September 12th, 2005 No Comments

Both seen on the “Most Popular” page on Yahoo today. Two different stories, but the juxtaposition was too much to pass up:

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Getting something for nothing

September 11th, 2005 1 Comment

Eric offers the advice
Don’t expect something for nothing.
What are surfers willing to do to get personalized content?
In May, ChoiceStream did an email survey of 923 U.S. online adults, and found that consumers want personalized content, but they are wary of using methods like click tracking to inform the personalization. Not only that, but they […]

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On conversion rates

September 10th, 2005 1 Comment

According to the Nielsen//NetRatings MegaView Online Retail report (that’s a mouthful), here are the top 10 online retailers by June conversion rates:

1-800-Flowers
19.4%

Lands’ End
18.4%

Victoria’s Secret
14.5%

L.L. Bean
14.1%

QVC
13.7%

eBay
13.6%

Amazon
12.2%

Proflowers
11.9%

Barnes & Noble
11.1%

Crate and Barrel
11.0%

These seem low to me. After all, people are going to these sites to buy things, right? They might be doing some comparison shopping, but […]

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I’m with the brand

September 8th, 2005 No Comments

Advertising Week is, well, just what it sounds like. A week of the ad industry celebrating itself. Among the highlights, the “Procession of the Great Icons”, where you can get a glimpse of Mr. Clean, Smokey Bear, Cap’n Crunch, McGruff the Crime Dog and dozens of other advertising icons strutting through Times Square and […]

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Common themes for Mac applications

September 8th, 2005 3 Comments

The Mac community is aghast at some of the cosmetic changes in iTunes 5. Apple in general seems to be encouraging its own developers to do whatever feels good. The resulting interfaces are sometimes pretty slick, and sometimes gruesome.
I’m in the “brushed metal sucks” camp. So at home, I use Sagefire’s Iridium […]

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