http://bobpage.net/2005/09/11/getting-something-for-nothing/ Sun, 04 Dec 2011 16:01:31 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://bobpage.net/2005/09/11/getting-something-for-nothing/comment-page-1/#comment-49 Guy Creese Mon, 12 Sep 2005 23:23:59 +0000 http://bobpage.net/?p=115#comment-49 Yeah, I think we're on a slippery slope on this one.  Because we've become so enamored of clicks and counts, we forget that there are people behind them -- who expect to get value in return for their information.  As I say at the conclusion of my recent Web cookies report (<a href="http://www.ballardvale.com/freeresearch/pdf/Ballardvale%20Market%20View%20-%20Cookies.pdf" rel="nofollow">A New Cookie Cutter for Classifying Web Cookies</a>), "In the end, the Web is similar to the brick-and-mortar world — users are willing to offer up information about themselves as long as they get something worthwhile in return. Without that equitable balance — if Web visitors live in a world of “take, take, take” cookies that pull information but offer no compensating ease-of-use in return — Web users will view the “cookie relationship” as one-sided, inequitable, and one that should be terminated."  It's clear to me that users are getting tired of take, take, take. Yeah, I think we’re on a slippery slope on this
one.  Because we’ve become so enamored of clicks and counts, we forget that
there are people behind them — who expect to get value in return for their
information.  As I say at the conclusion of my recent Web cookies report (A
New Cookie Cutter for Classifying Web Cookies), "In the end, the Web is
similar to the brick-and-mortar world — users are willing to offer up
information about themselves as long as they get something worthwhile in return.
Without that equitable balance — if Web visitors live in a world of “take, take,
take” cookies that pull information but offer no compensating ease-of-use in
return — Web users will view the “cookie relationship” as one-sided,
inequitable, and one that should be terminated."  It’s clear to me that
users are getting tired of take, take, take.

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