Like many bloggers, I use FeedBurner to distribute my RSS feed. They provide well-formed feeds, predictable performance, and a small amount of reporting so I can see how many RSS readers I have and what articles they click on. You might recall that FeedBurner acquired BlogBeat some time back, but I don’t think they actually [...]
Entries from May 23rd, 2007
WPP and 24/7; Microsoft and aQuantive
May 18th, 2007 No Comments
The online ad market gets more interesting by the week. Yesterday WPP Group, a huge advertising conglomerate, agreed to acquire 24/7 Real Media. Microsoft, not to be denied an ad network, purchased Seattle-based aQuantive — for an amazing US$6B in cash, an 85% premium. That means Microsoft gets Avenue A | Razorfish and Atlas. This [...]
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Musings on Goog’s “Universal Search”
May 16th, 2007 1 Comment
So Google will now start including non-web (or vertical search) results. Type “sun” and in addition to web links, a stock chart appears. Type “twinkies” and get photos with web results. “Paris hilton” adds news to the web links. “seattle” has a map and news results. Over time they’ll add more stuff. I’m not sure [...]
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Where Web Analytics Fits
May 16th, 2007 1 Comment
Most of us live in a world where we’re focused on the Web, and we really want to optimize the investment being made – whether it be for our blog, our company, or our client. But are we too focused, and not seeing the bigger picture? Are we a slave to our tools, and not [...]
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Notes on Emetrics Summit San Francisco 2007
May 15th, 2007 7 Comments
Another Emetrics has come and gone. Many of the Summit’s highlights have been presented in other blogs, but I did want to point out a few personal observations: Big News and Rumors: Eric Peterson strikes out on his own, a new Google Analytics, and WebSideStory changes its name to Visual Sciences. But the biggest question [...]
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Your Web Analytics Software Is Junk
May 13th, 2007 2 Comments
Scoble asks What Will Steve Jobs Kill Next? It’s a good list, if not misleading (the iPhone will have a keyboard equivalent, for instance) but shows how designers should be ruthless in challenging assumptions, and cutting out what isn’t necessary. Think about web analytics software. We’re overwhelmed by silly reports, useless visualizations, and bizarre multidimensional [...]
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PC World Gets Its Knickers In A Twist
May 11th, 2007 No Comments
Oh brother. One of the stories I missed while at Emetrics was the flap over at PC World Magazine. In short: Editor wants to run a 10 things we hate about Apple (followed by a 10 things we love about Apple) New CEO spikes the article Editor resigns Subscribers are pissed CEO gets moved out, [...]
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Protecting Citizens’ Private Data
May 10th, 2007 No Comments
USA Today is running a couple of opinion pieces, one (apparently staff-written) questioning how well the US government is doing with information security, and calling for more accountability. The report card recently issued by Rep. Tom Davis, R-Va., of the House Oversight and Government Reform Committee, doesn’t look so good. The opinion piece concludes that [...]
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Lars Johannson: Some Good Interviews
May 3rd, 2007 No Comments
Lars Johansson, the Swedish coordinator for the WAA, has a web site and blog. One interesting thing he does is ask questions of different people who are involved in the Web Analytics field, and publish the conversation on the site. Today, Lars posted a batch of new interviews, including Phil Kemelor regarding industry differences across [...]
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