New WebTrends CEO

Congrats to WebTrends who announced their new CEO today. Dan Stickel is no stranger to the Internet, having done executive stints at Google and AltaVista.

The press release quotes Dan: “The web analytics market is forecast for nearly 20% growth in 2008, and the growth in enterprise marketing software is even greater.” Looks like the gauntlet has been thrown — this looks like a CEO challenge to WebTrends to do better than 20% growth this year.

It’s great to see such a venerable player getting past the cloud of uncertainty. I don’t know anything about WebTrends’ plans, but given Dan’s recent past at Google, expect to see an emphasis on partners.

New WebTrends CEO