I’m cruising through LinkedIn. I click on the profile of a well-known analytics person, and this ad appears on the page:
Cool to see Jim’s smile on my web browser. :) I wonder if LinkedIn showed me this because they figured I’d be interested (behavioral targeting) or because the profile mentioned analytics (contextual targeting)?
And it reminds me I should probably update my speaker bio, figure out my travel budget, connect with eBay PR to get on their approved speaker’s list, and all of that…
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This was all about your profile, Bob.
When you get a chance, be sure to ask Bryan Eisenberg about his anniversary ad to his wife on Facebook – priceless!