I’m cruising through LinkedIn. I click on the profile of a well-known analytics person, and this ad appears on the page:
Cool to see Jim’s smile on my web browser. 🙂 I wonder if LinkedIn showed me this because they figured I’d be interested (behavioral targeting) or because the profile mentioned analytics (contextual targeting)?
And it reminds me I should probably update my speaker bio, figure out my travel budget, connect with eBay PR to get on their approved speaker’s list, and all of that…
This was all about your profile, Bob.
When you get a chance, be sure to ask Bryan Eisenberg about his anniversary ad to his wife on Facebook – priceless!